Case studies
Carbonfact

Recruit the 1st member of the Sales team

Recruit the 1st member of the Sales team

Marc Laurent
Team Build Out
Team Build Out
Team Build Out
Team Build Out
"You're very process-oriented, methodical and KPI-driven hunters. It's the same DNA as mine, and it works well."
Marc Laurent
Co-founder & CEO

Results

Results

1
Placement: 1st Senior Account Executive recruited
100
NPS score
1
Placement: 1st Senior Account Executive recruited
100
NPS score

Mission context

Mission context

Specializing in the textile industry, Carbonfact is a unique carbon management platform, launched in 2022. It offers an automated product lifecycle analysis solution, helping brands quantify and reduce their GHG emissions.

The company targets a sector responsible for 5% of global GHG emissions, aiming for a significant reduction through its services.

Its international team includes experts such as Marc Laurent (former investor in Doctolib, Malt, etc.), Martin Daniel (former Data Science Lead at Airbnb and ex-Google) & Romain Champourlier (ex-CTO of JobTeaser).

More than 150 fashion brands, including New Balance and Allbirds, use Carbonfact. The startup has raised $2 million from Y Combinator, Alven and other investors.

Carbonfact called on Sonnar to recruit its 1st Sales profile and help Marc generate growth.

What made the difference

Tailor-made care

Candidate support from the Sonnar teams (briefing and debriefing at each round) was key to the candidate's closing.

Striking force

Sonnar's expertise in the role enabled us to define a package corresponding to market standards, and necessary to convince A players to change companies.

Clarification

The various analyses carried out by Sonnar's teams enabled us to refine the requirement as the hunt progressed. The requirement, initially for a junior profile, evolved into a senior, international profile (> 7 years' experience).

Tailor-made care

Candidate support from the Sonnar teams (briefing and debriefing at each round) was key to the candidate's closing.

Striking force

Sonnar's expertise in the role enabled us to define a package corresponding to market standards, and necessary to convince A players to change companies.

Clarification

The various analyses carried out by Sonnar's teams enabled us to refine the requirement as the hunt progressed. The requirement, initially for a junior profile, evolved into a senior, international profile (> 7 years' experience).

Tailor-made care

Candidate support from the Sonnar teams (briefing and debriefing at each round) was key to the candidate's closing.

Striking force

Sonnar's expertise in the role enabled us to define a package corresponding to market standards, and necessary to convince A players to change companies.

What made the difference

Tailor-made care

Candidate support from the Sonnar teams (briefing and debriefing at each round) was key to the candidate's closing.

Striking force

Sonnar's expertise in the role enabled us to define a package corresponding to market standards, and necessary to convince A players to change companies.

Clarification

The various analyses carried out by Sonnar's teams enabled us to refine the requirement as the hunt progressed. The requirement, initially for a junior profile, evolved into a senior, international profile (> 7 years' experience).

Tailor-made care

Candidate support from the Sonnar teams (briefing and debriefing at each round) was key to the candidate's closing.

Striking force

Sonnar's expertise in the role enabled us to define a package corresponding to market standards, and necessary to convince A players to change companies.

Clarification

The various analyses carried out by Sonnar's teams enabled us to refine the requirement as the hunt progressed. The requirement, initially for a junior profile, evolved into a senior, international profile (> 7 years' experience).

Tailor-made care

Candidate support from the Sonnar teams (briefing and debriefing at each round) was key to the candidate's closing.

Striking force

Sonnar's expertise in the role enabled us to define a package corresponding to market standards, and necessary to convince A players to change companies.

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